Seat Cover Marketing Claims

MARKETING CLAIM: FLAME RETARDANT

FACT: When your car is burning, your seat covers being “flame retardant” is not a feature

MARKETING CLAIM: 100% COTTON CANVAS

FACT: Great for t-shirts. To have durability and service life, a polyester/cotton blend is required. Strong, waterproof and durable (rub resistant) features require the polyester, and cotton is required for breathability, UV stability, service life and waterproofing without massive shrinking and leaking.

MARKETING CLAIM: NEOPRENE

FACT: Great for Wetsuits and Stubbie Holders. Does not breathe and will trap moisture under the cover, leading to mould. Any form of repeated contact with neoprene will wear through. Neoprene is a form of elastic, and when elastic remains under constant tension, it will stretch and become loose fitting.

MARKETING CLAIM: DENIM

FACT: Great for jeans. Soft, not waterproof, fades, leaks dye when wet and wears away in areas of high friction.

MARKETING CLAIM: “AIRBAG FRIENDLY” OR “AIRBAG COMPATIBLE” SEAT COVERS

FACT: “Airbag Friendly” or “Airbag Compatible” does not mean that they have been legally crash tested and in the event of an accident, may not obtain that the vehicle is still ADR compliant. If in doubt, request a copy of a crash test certificate to be provided. FACT: MSA 4X4 Seat Covers are certified ADR compliant.

MARKETING CLAIM: WATER RESISTANT

FACT: Water resistant is not waterproof. When a wet person or pet is sitting directly on a seat cover, a non-waterproof seat cover will allow water to penetrate to the seat, leading to mould.

FACT: MSA 4X4 Seat Covers are 100% waterproof.

MARKETING CLAIM: BARCODING

FACT: In the event of a claim, the ADR Crash Test Certifiers will not accept any further liability simply because of barcode labels in the seats.

FACT: MSA 4X4 Seat Covers are Certified ADR compliant.

MARKETING CLAIM: TAILORED FIT

FACT: MSA 4X4 Seat Covers are an identical copy of the seat - not just tailored! With attaching straps, side release buckles and Velcro, MSA 4X4 Seat Covers will not move or crease like others.